Selling to the Boss
Selling to senior decision makers takes far longer and is far harder to measure than selling to end users. A five-step model for the process.
How to add ChatGPT to your own website
The stages of integrating ChatGPT into your own website, from a generic chatbot through to an FAQ built from your own content.
The fix for a spiralling AI bill is rarely a cheaper model
Most AI cost overruns come from asking the same easy, judgement-free question over and over through an expensive interface, not from asking anything genuinely hard.
Building out Skynet and the importance of RAG
What a RAG system reveals about the material inside it, and why that distinction matters more than the technology.